The Top Marketing Trends of 2024 & How They’ve Changed Since 2023 [Data from 1400+ Global Marketers]
Every time I think I have this whole marketing thing down to a science, something changes in the blink of an eye. And if you’re a marketer like myself, you’ve probably experienced the same feeling of whiplash as marketing trends continue to shift.
19 Best Free Marketing & Sales Templates for Microsoft Excel
In my experience, sales and marketing Excel templates can help you expedite your data analysis and reporting. To help those of you looking for a way to sharpen your Microsoft Excel skills, I’ve put together a detailed list of templates you can start using to simplify your sales and marketing tasks.
How to Use the P.S. in Email
As a copywriting tactic, the postscript (P.S.) has made its way from standard direct mail copy to email marketing copy. With the right approach, all companies need is two paragraphs, a few links, and a P.S. to effectively communicate their message, create urgency, and drive conversions.
55 Office Costume Ideas for Marketing Nerds & Tech Geeks
How many days of the year are you encouraged to dress and goof around at work? Probably just one — Halloween — and even then, it can be hard to know which office costume ideas are appropriate for the workplace.
How Often Should You (or Your Company) Blog? [New Data]
In my early days as a content marketing manager, I was asked a tough question: how often should you blog to see results?
18 Top Marketing Attribution Software Tools for 2024
Determining which of your marketing efforts are driving conversions and sales can be challenging — but it’s critical if you want to increase ROI, revenue, brand awareness, conversions, campaign success, and more.
22 Copywriting Examples From Businesses With Incredible Copywriters
We’re all familiar with Flo from Progressive, right?
How to Build a Website: 2 Methods, 9 Easy Steps, & 35 Amazing Tips
Studies show that 76% of consumers research a business online before visiting in person. That means having a website and building web pages that provide the information consumers want to know is as necessary for companies today as having a phone number.
How to Write an Ecommerce Business Plan [Examples & Template]
If you have a promising idea for an online e-commerce business, it’s important to create an e-commerce business plan to ensure your vision has enough stock to be profitable.
What Is Retargeting? How To Set Up an Ad Retargeting Campaign
In college, I took an advertising class. It taught me what I needed to know about traditional advertising, but the social media portion wasn’t as expansive. When we covered Facebook Advertising, for example, I found it difficult to follow along with a lack of examples and the lofty overview of content. Because of that, I […]