How The Hustle Got 43,876 More Clicks
Last quarter, newsletter giant The Hustle ran a test that earned 43,876 additional clicks in their emails. Not 44,000 total. 44,000 more.
“This is disgusting, try some”: Marketing Chicago’s vile-tasting liqueur
This week’s Masters in Marketing is near and dear to my heart, if not my taste buds.
How to Create an Email Newsletter People Actually Read
You’re sitting around a conference room, trying to figure out how to best engage your leads and customers, sell more products, or just “stay top-of-mind” for your target audience, and someone decides there’s a solution that can solve all of those problems at once: an email newsletter.
Media Planning: The Ultimate Guide
Effective media planning is crucial for any business to succeed today.
9 Best Marketing Research Methods to Know Your Buyer Better [+ Examples]
One of the most underrated skills you can have as a marketer is marketing research — which is great news for this unapologetic cyber sleuth.
8 Copywriting Hacks Backed By Science
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better.
Substack Is The New Branding Frontier for Founder-Influencers. Is It Working?
Welcome to Trends, a weekly newsletter with the zestiest business trends and actionable insights for entrepreneurs.
How Each Generation Shops in 2024 [New Data from Our State of Consumer Trends Report]
Understanding your audience is a hard job, but decoding the Gen Z, Gen X, Boomers, and Millennial shopping habits is where the real challenge lies. All generations shop differently, so you need to do some deep research to find out how things function in their “worlds.”
Looking for the Best AI Tools for Excel? Here Are My 6 Favorite Options
Today, data wrangling is an essential skill in almost every role, making Excel an essential skill. But, the days of lying about your Excel proficiency are over; instead, you can use the best AI tools on the market for Excel.
Marketing From the Ground Up with Start-Up Expert Annie Katrina Lee
If you‘re a business owner looking to build your start-up from the ground up, you’ve likely read plenty of blogs looking for advice on marketing your business—but I‘m guessing there’s sometimes been a frustrating lack of resources for your particular challenges.