Best AI Tools for B2B Marketing in 2024

As the cofounder of a boutique B2B marketing agency, I’m always looking for the best AI tools for B2B marketing — partly for me and partly for my clients.
How to Calculate and Manage Your PPC Budget: 12 Experts Share Their Tips

Here’s a real story. Upon writing this piece, I tried to set up a PPC campaign on a whim with no plan or clue (practicing on my friend’s small business—oops). I just set the budget and let it run. Was it good? I’ll leave it up to you.
16 B2B Social Media Marketing Strategies for Any and Every Industry [Social Media Trends Report Data]

B2B social media marketing often gets a bad rap.
Visual Storytelling: 10 Stunning Examples to Inspire You

Before becoming a marketer, I was a journalist who loved the opportunity to tell stories about my community and share perspectives that would otherwise go unnoticed.
How to Create an SEO Budget for Max ROI

I work in and around SEO on a daily basis. And although I’m on the content creation side of things, I can tell you with certainty that SEO budgets impact every part of the process.
How to Create the Perfect Project Timeline [Template + Examples]

Creating a project timeline where everyone involved knows what they‘re working on (and when it’s due) can help ward off project creep and nail those important deadlines.
How to Build a Detailed Business Plan That Stands Out [Free Template]

When you already have a well-established business and need a business plan, it’s usually not difficult because you know everything inside out.
How to Create a Multilingual Content Strategy That Attracts and Converts More Customers

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better.
Why You Shouldn’t Buy Instagram Followers (& What Experts Say to Do Instead)

You might know your Instagram content is good, but imagine how much better it will seem if it looks like 10,000 people agree.
The Ultimate Guide to RFPs — All The Tips I Learned From Experts

This is the guide for you if you’re creating a request for a proposal (RFP) for the first time or if you want to improve your RFP process.
