I think most people in marketing aim to become thought leaders one day. You show that you know your stuff and can teach and inspire others. But that kind of status comes with experience, hard work, and a genuine desire to grow.
You need to share your knowledge consistently, prove you’re an expert (not just claim it), and earn your audience’s trust. Once you’re there, though, it opens up new doors — more leads, more opportunities, and more influence in your industry.
It’s not a shortcut, but when you do it right, the payoff is huge.