When it comes to website success, what you see is what you get. If the budget is tight or non-existent, free graphic design software can make a real impact on how you present yourself in digital spaces.

As an admittedly lousy product photographer, please believe me when I say that graphic design software is a key reason my small businesses still exist. It’s been a while since I needed to make anything new, but I’m still paying monthly fees for the software I built my visual assets with.