As the resident social media and content creation expert for the HubSpot blog, I know a thing or two about social media marketing. And one of those things is that the social media marketing landscape is constantly evolving.

Fortunately, I can lend my expertise — and that of the 1,460 marketing professionals HubSpot recently surveyed — to help you stay informed on the latest happenings in social media marketing.

Yes, we asked 1,400+ global social media marketers about their biggest trends, goals, challenges, and strategies going into 2024. And we’re passing out knowledge to you.

Not much time on your hands? Click the section you’d like to jump to here: