2024 is here, and I want to look back on some of the previous year‘s short-form videos with the creatives behind The Hustle’s YouTube team. Why, you may ask? Short-form videos will remain key to many marketing campaigns this year.

In fact, 31% of the 1,400 marketers in our most recent survey say short-form videos yield the highest ROI, and most respondents (26%) say they will invest in short-from videos the most in 2024.

Furthermore, I wanted to pick The Hustle team‘s brains and learn their favorite because who better to consult than the pros? So, without further ado, here’s The Hustle‘s YouTube team’s favorite short-form videos and what we can learn from them.