Creating an email newsletter is one of the most effective ways to provide value to your customers, drive them to buy more products, and encourage them to keep engaging with your brand.
Overall, newsletters are a staple in any high-performing email marketing strategy.
They also have a significant ROI. On average, brands get back $36 for every $1 spent leveraging email marketing.
If you want to ensure you won’t miss any steps when making a newsletter, keep reading. We’ve pulled together a comprehensive checklist for anyone looking to send an email newsletter.