Why SurveyMonkey’s Marketing Leader Says Your Foundation Is Broken

The way most marketing teams approach AI is probably the way I approach my inbox at 4:59 PM on a Friday.

With reckless optimism and zero follow-through.

But Katie Miserany, SurveyMonkey’s Chief Communication Officer and SVP of Marketing, thinks the real problem isn’t AI — it’s that most marketers have forgotten a fundamental truth: Just because you can talk about something doesn’t mean you should.